Business,Travel,Unique - September 5, 2023

The Power of Standing Out

As we age like fine wine, we're also witnessing the warp-speed expansion of the digital universe. And guess what? Nailing that audience attention is the new gold rush. Buckle up, because I am steering through the twists and turns of innovative marketing tricks. But the real superstar of our show today? It's the sensational rise of animation in marketing!

Business,Travel,Design - September 5, 2023

The Importance of Creating Memorable Characters

If any of us were to design a character, we would surely think of the aesthetics, but I took some time out to tell you why it goes far beyond that and is a deep dive into the human psyche. Fantastic characters are always the important puzzle pieces in memorable stories: no memorable stories are etched in the minds of people without a character! Designing a character is creating a persona so powerful that it leaves a lasting impact on the viewers. A fascinating trip through the world of emotions, psychology, and storytelling goes into creating animated characters that connect with viewers on a profound level.

Business,Video,Marketing - April 12, 2024

Video Marketing

Amongst the big brands and their massive marketing budgets are the small brands battling for their turn to get noticed by people. Small businesses today face a daunting challenge: competing with the eye-popping CGI spectacles produced by industry giants.